When it is time to create a new sign to represent your business, you want to make sure you find the right team to bring that sign to life. After all, the right design should engender trust and attract new customers to your business. Make sure your potential design team:
Recommends an Artistic Solution for Your Sign
If your prospective design team seems intent on simply reproducing your logo and tagline on a larger scale, consider a different design team. Look for professionals who can best determine how to bring your logo to life. Would letterhead look better than channel letters? The right design team will let you know.
Creates Your Sign in Small Scale First
Your potential sign design team should build a small-scale version of your sign before they make any construction plans. Not only will this small-scale version give you a good idea how your sign will look to potential customers from all angles, it will also allow you to verify the sign captures the artwork, photography and messaging you originally specified. Consider asking your design team to Photoshop an image of the sign into the landscape around your business. How does it look? Once you are satisfied, you can discuss budget. The small-scale sign will help there, too.
Plans Sign Construction First
The small-scale model, if properly detailed, will help your design team more accurately budget for the sign’s construction and plan the build. The team can take measurements, better understand the materials needed to meet the requirements of the sign, and plan the length of time it will take to erect the sign. This, in turn, allows the team to budget for those materials, labor and time. Proper planning should help eliminate any budget surprises.
If your design team sticks to this plan and keeps you involved in the process, you should be able to put your trust in the team’s final design. You should also feel as though your customers will relate to the final product. Contact the professionals at Pinnacle Sign Company for a reliable service today – (281) 942-4142.