Channel Letters


Ever wondered what a channel letter is and how it’s made? Here’s a short description!

A standard channel letter is a three-dimensional graphic sign. Its channel is fabricated from sheet metal, most often aluminum since it will not rust. A flat sheet of aluminum is typically cut on a table by a computer-controlled router. This creates the back of the channel and is the basis for the letter shape. The sides of the channel letter, called the returns, are then formed by bending a 3 to 6-inch-wide (150 mm) strip of aluminum sheet around the aluminum back. This return can be welded at the seam or flanged and riveted or, with a metal stitcher, can be fastened with galvanized or stainless wire to the back to create a solid can in the shape of the letter. The letter can is painted and fitted with light-emitting diode (LED) modules. A translucent plastic face usually of 3/16″ thick sheet acrylic is cut to fit the open face of the letter can. When illuminated at night, channel letters draw the eye of passers-by.

Since statistics show that the vast majority of new customers are acquired from drive by views of a sign, installing a channel letter sign is an investment that will significantly help to increase revenue.

If you are searching for a sign company to fabricate and install a channel letter sign or any other signage, trust in the experts at Pinnacle Sign Company.